The most effective way to grow your non-diet coaching business is to master your thoughts and thinking about yourself as a coach, your clients, and your program.
Entrepreneurship is about creating something out of nothing – particularly in our industry because we sell something intangible.
The product you will sell to your customers, your clients, is YOU. Coaching is about selling you. People aren’t buying your knowledge, they aren’t looking for a consultant. When people buy you, they buy your confidence, vulnerability, compassion, experience, journey, and inspiration.
Your product is this: your ability to coach – yourself, and other people.
People will buy your belief in them. However, you have to be able to hold the space of possibility for them with certainty that they can be successful.
They also buy your belief and trust in the non-diet approach and your certainty in your own program.
As a coach, the success of your business doesn’t come from knowledge or product development, it comes from your brain – your mindset.
The most effective way to grow your non-diet coaching business
Investing in your mindset is way more important than any tech, website, funnel, or social media platform.
Why? Because how you think about your business creates how you feel about your business. Subsequently, how you feel about your business produces the actions you take in your business.
The money you make is 100% correlated to the type of actions you take in your business. Which are a result of the way you feel about your business, and the thoughts that create those feelings.
How do you change your mindset about business? By using the coaching model day in and day out. You have to actively look at your thoughts about your business, challenge them, and then upgrade them.
You have to give yourself the permission to think successful thoughts before you can see the results.
To master your business mindset means mastering your business.
So, there should be a whole lot of self-coaching in your near future, my dear colleague!
We need you out into the world being successful so we can change the industry…
What you’ll learn listening to this episode:
- The most effective way to grow your non-diet coaching business
- How to master your business mindset
- Why YOU are the #1 product in your business
- The diet culture way of business vs the feminist way of business